Image guides
How image formats, compression, colour and metadata actually work — written to be useful whether or not you ever use a tool on this site.
Most writing about image files is either a specification nobody reads or a listicle that repeats advice which stopped being true a decade ago. These articles try to sit in between: what the format is actually doing to your pixels, which number matters, and where the conventional answer is now wrong.
Three rules keep them honest. Every article has to contain something you could not have guessed — a threshold, a measurement, a specific failure. Every article has to say where the approach breaks down, including where our own tools are the wrong choice; the redaction guide tells you to retype sensitive text rather than trust any pixelation, ours included. And none of them is a rewrite of a tool page: if the substance were "here is what our compressor does", it would belong on the compressor.
They are grouped below by subject rather than by date, because none of it is news. Formats covers what to save and when; Editing is the practical craft; Photography is what to do before the file exists; Privacy is what your files reveal about you; Documents covers PDFs and text. Start anywhere — they cross-reference each other where topics genuinely overlap, and repeat each other nowhere.
If you only read one, make it the formats article. Nearly every other decision on this list — how small a file can get, whether an edge stays sharp, whether transparency survives, how much quality a second save costs you — follows from which format you picked at the start.
Formats
8 guides- Formats · 6 min read PNG vs JPG vs WebP vs AVIF: which format should you actually use? PNG, JPG, WebP or AVIF? What each format is good at, what it costs you, real file-size numbers, and which to pick for photos, logos and transparency. Read the guide
- Formats · 6 min read How image compression actually works What lossy compression does to your pixels, why quality 80 looks identical to 100, and how to hit a target file size without visible damage. Read the guide
- Formats · 9 min read What is a transparent background? What an image with no background is called, which file formats support transparency, why cut-outs get white fringes, and why a JPG can never be transparent. Read the guide
- Formats · 6 min read Why your photo looks different on every screen sRGB, Display P3 and Adobe RGB, what an embedded colour profile does, why exported images sometimes look washed out or oversaturated, and what to use where. Read the guide
- Formats · 7 min read HEIC: why your iPhone photos will not open anywhere else Why iPhones save photos as HEIC, what the format actually does, which devices refuse it, and how to convert to JPG without throwing away quality. Read the guide
- Formats · 6 min read Why QR codes fail to scan, and how to make ones that always do How QR codes really work, the minimum size for a given distance, why low contrast and inverted colours break scanning, and what error correction buys you. Read the guide
- Formats · 6 min read Favicons: which sizes and files you actually need in 2026 What a favicon set really requires — ICO versus PNG versus SVG, Apple touch icons, maskable PWA icons, dark mode, and the HTML that ties them together. Read the guide
- Formats · 6 min read GIF vs video: why GIFs are so big, and when one is still the right answer Why a three-second GIF can be larger than a minute of video, what GIF's 256-colour limit really costs, and how to decide between GIF, MP4 and WebP. Read the guide
Editing
3 guides- Editing · 5 min read How to resize images without losing quality What resampling actually does, why downscaling is safe and upscaling is not, which algorithm to pick, and the honest limits of AI upscalers. Read the guide
- Editing · 5 min read The right image size for every social platform Current dimensions and aspect ratios for Instagram, X, LinkedIn, Facebook, YouTube, TikTok and Pinterest — plus how to lose the least quality. Read the guide
- Editing · 6 min read How to make stickers that actually work in WhatsApp and Telegram The real technical rules for WhatsApp and Telegram stickers — 512x512, the 100 KB cap, why transparency matters, and how to make one from a photo. Read the guide
Photography
2 guides- Photography · 6 min read How to photograph products for Amazon, eBay and Etsy What marketplace image rules require, how to light a product with two lamps and a sheet of paper, and the shot list that converts — no studio needed. Read the guide
- Photography · 6 min read How to photograph anything for a clean cut-out Background removal quality is decided when you take the photo. What separates edges cleanly, why hair and glass are hard, and how to shoot for it. Read the guide
Privacy
3 guides- Privacy · 5 min read What EXIF data reveals about you, and how to remove it Every photo carries hidden metadata: GPS coordinates, serial numbers, timestamps. What is in there, which platforms strip it, and how to remove it. Read the guide
- Privacy · 5 min read How to redact a screenshot safely Blur and pixelation have both been reversed in real cases. What actually works, why mosaic filters fail, and the one method that cannot be undone. Read the guide
- Privacy · 5 min read On-device vs cloud image tools: what happens to your photo What 'free online image tool' usually means for your file, what browser-based processing changes, and an honest account of where each approach wins and loses. Read the guide
Documents
2 guides- Documents · 7 min read Why passport photos get rejected, and how to avoid it The real reasons passport and visa photos come back — head size, shadows, glasses, expression — plus how to shoot a compliant one at home. Read the guide
- Documents · 6 min read How OCR really works, and what wrecks its accuracy What optical character recognition does to your image, why screenshots read almost perfectly and photos do not, and the specific things that destroy accuracy. Read the guide
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